New Rep Product Knowledge Quiz Bank

Replace every [bracketed] placeholder with your own product's real specifics before deploying. Correct answers are marked with ✔. Load into any LMS or quiz tool (Google Forms, Lessonly, Docebo, etc.) that supports auto-scoring multiple choice.

---

Module 1 — Core Product & Platform (10 questions, 2 pts each = 20 pts)

1. What is the primary problem [Your Product] solves for customers?

A) [Distractor A] B) [Correct answer] ✔ C) [Distractor C] D) [Distractor D]

1. Which of the following is NOT a core module/feature of [Your Product]?

A) [Real feature A] B) [Real feature B] C) [Fictitious feature] ✔ D) [Real feature C]

1. What does the acronym/abbreviation [Your Product's internal term] stand for?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. How long does a typical customer take to fully implement [Your Product]?

A) [Wrong range] B) [Correct range] ✔ C) [Wrong range] D) [Wrong range]

1. Which team at [Your Company] owns [specific internal process, e.g. security review]?

A) [Wrong team] B) [Correct team] ✔ C) [Wrong team] D) [Wrong team]

1. True or False: [Your Product] supports [specific real capability].

A) True ✔ B) False (flip correct answer to match your actual product)

1. What is the name of our flagship/best-known customer case study?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. Which release/version introduced [specific major feature]?

A) [Wrong version] B) [Correct version] ✔ C) [Wrong version] D) [Wrong version]

1. What is our current NPS or CSAT score (as of last quarter)?

A) [Wrong number] B) [Correct number] ✔ C) [Wrong number] D) [Wrong number]

1. Which of these is a genuine current product limitation you should be upfront about?

A) [Real limitation] ✔ B) [Fake limitation] C) [Fake limitation] D) [Fake limitation]

---

Module 2 — ICP & Use Cases (8 questions, 2.5 pts each = 20 pts)

1. Which of the following best describes our Ideal Customer Profile?

A) [Wrong profile] B) [Correct profile] ✔ C) [Wrong profile] D) [Wrong profile]

1. What company size/segment do we NOT currently target well?

A) [Real target] B) [Segment we don't serve well] ✔ C) [Real target] D) [Real target]

1. Name our #1 use case by revenue.

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. Which buyer persona is typically the economic buyer for [Your Product]?

A) [Wrong persona] B) [Correct persona] ✔ C) [Wrong persona] D) [Wrong persona]

1. Which industry vertical has our strongest reference base?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. What is the most common trigger event that causes a prospect to start evaluating [Your Product]?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. True or False: We have a strong reference customer in [specific vertical].

A) True ✔ B) False (adjust to your actual reference base)

1. Which use case should you NOT lead with for a first-time prospect meeting?

A) [Fine to lead with] B) [Poor lead-with use case] ✔ C) [Fine to lead with] D) [Fine to lead with]

---

Module 3 — Competitive Positioning (8 questions, 2.5 pts each = 20 pts — weighted highest alongside Module 4)

1. Who is our #1 competitor by win/loss volume?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. What is our single strongest differentiator against [Named Competitor A]?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. What is a genuine area where [Named Competitor B] beats us today?

A) [Real gap] ✔ B) [Fake gap] C) [Fake gap] D) [Fake gap]

1. Which competitor should you never disparage by name in front of a prospect, per company policy?

A) [Wrong answer] B) [Policy-correct answer, e.g. "any of them — compete on value not disparagement"] ✔ C) [Wrong] D) [Wrong]

1. What is the correct one-sentence positioning statement against [Named Competitor A]?

A) [Distractor] B) [Correct, from battlecard] ✔ C) [Distractor] D) [Distractor]

1. In a competitive deal against [Named Competitor B], what's the #1 landmine question to ask the prospect?

A) [Correct landmine question] ✔ B) [Distractor] C) [Distractor] D) [Distractor]

1. True or False: We have a documented battlecard for [Named Competitor C].

A) True ✔ B) False (adjust to reflect what actually exists)

1. Where do our current battlecards live?

A) [Wrong location] B) [Correct location] ✔ C) [Wrong location] D) [Wrong location]

---

Module 4 — Pricing & Packaging (6 questions, 3.33 pts each = 20 pts)

1. What are our current pricing tiers/packages?

A) [Wrong list] B) [Correct list] ✔ C) [Wrong list] D) [Wrong list]

1. What is the maximum discount you can approve without manager sign-off?

A) [Wrong %] B) [Correct %] ✔ C) [Wrong %] D) [Wrong %]

1. Which contract term requires legal/deal-desk review before signature?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. True or False: We offer a free trial or pilot period.

A) [True or False — match reality] ✔ B) [Opposite]

1. What add-on/upsell most commonly accompanies a new deal?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. Who approves multi-year or custom-term contracts?

A) [Wrong role] B) [Correct role] ✔ C) [Wrong role] D) [Wrong role]

---

Module 5 — Objection-Handling Knowledge (6 questions, 3.33 pts each = 20 pts)

1. A prospect says "you're too expensive compared to [Competitor]." What's the recommended first response, per our playbook?

A) [Distractor] B) [Correct, from playbook] ✔ C) [Distractor] D) [Distractor]

1. A prospect says "we already built something similar in-house." What's the correct reframe?

A) [Distractor] B) [Correct] ✔ C) [Distractor] D) [Distractor]

1. A prospect raises a data-security concern. Who should be looped in?

A) [Wrong contact] B) [Correct contact/team] ✔ C) [Wrong contact] D) [Wrong contact]

1. What is the correct response to "we don't have budget this year"?

A) [Distractor] B) [Correct, per methodology — probe for compelling event/consequence] ✔ C) [Distractor] D) [Distractor]

1. True or False: You should ever guarantee an ROI number that isn't documented in an approved case study or calculator.

A) True B) False ✔

1. What proof point should you cite for a "does this actually work at our scale" objection?

A) [Distractor] B) [Correct case study/reference] ✔ C) [Distractor] D) [Distractor]

---

Scoring logic

``` Module weights (points available): Module 1 — Core Product & Platform 20 pts Module 2 — ICP & Use Cases 20 pts Module 3 — Competitive Positioning 20 pts Module 4 — Pricing & Packaging 20 pts Module 5 — Objection-Handling Knowledge 20 pts Module 6 — Technical & Integration Basics 20 pts (use your own 6 questions, same 3.33 pt weighting)

---

Total possible 120 pts

Final score % = (Points earned ÷ 120) × 100

Pass threshold: 80% or higher overall AND no single module scoring below 60% (prevents a strong overall score from masking a real gap in, e.g., competitive positioning or pricing authority — both are high-risk areas if a rep gets them wrong live in front of a prospect) ```

Retake policy: if overall score is below 80%, or any module is below 60%, the rep restudies the specific module(s) that failed (not the whole bank) and retakes only those modules within 5 business days. A full-bank retake is only required if the rep fails the same module twice.